Shiny Web Stuff: Legal Edition (plus IKEA table sex)

by Etienne Besson on 24 April 2013

in Having Fun,Recruitment,Shiny Web Stuff

Cool stuff I found online about direct sourcing: How to do it in France, legal restrictions in Germany, some stuff in English… and the IKEA sex table.

It’s been a year since my first, last and (so far) only Shiny Web Stuff article. Here comes part 2: The International Legal Edition.

Direct Sourcing The French Way

Most online resources about direct sourcing (formerly known as “headhunting” and sometimes even called “poaching”) are available in English.

image-1974508340Laurent Brouat (@LaurentBrouat) published a great summary in French on how to source on LinkedIn: Comment recruter et sourcer sur LinkedIn. You will learn about:

  • Boolean basics
  • keywords: don’t forget synonyms, different languages and also typos (just search for “manger” on LinkedIn…)
  • concrete examples of searche strings
  • how to find hidden profiles

Laurent is one of the organizers of RMSconf which will take place for the 3rd time on 15 October 2013 in Paris. And Michel (or Mitch) from CERN (@MitchSGB) will also be presenting. If you speak (or just understand) French: don’t miss it!
I could attend the first two events and they were great!

And if you don’t speak the language of love, I recommend these blogs in English:

Sourcing In Germany: You Might Get Sued

image-415989433Nina Diercks published part 1 of a new series about Active Sourcing and Talent Relationship Management in Germany on her blog “Social Media Recht Blog”.

While some people claim that the Swiss are too careless when it comes to labor law and data protection, I think that the Germans tend to go over the top. Just ask Google and Facebook, their legal advisors must be making a fortune!

But nonetheless, I really like Nina’s article. If you understand German, you really should read her post. Otherwise here are the main points:

  • like in most countries, most German companies have a hard time filling some positions
  • Employer Branding sounds good, but sometimes it’s still not enough in order to “bait” potential future employees
  • Direct Sourcing looks like a good solution. And if it doesn’t work immediately, staying in touch might be an option

What about Data Protection? Worst case potential candidates might sue you for damages. But why should they? After all, it’s cool if somebody contacts you. Who doesn’t want to feel in demand? But if you get spammed several dozens of times per week by wannabe direct sourcers, this can get really, REALLY annoying.

Or a rival company could sue you for disloyal competition if you “poach” one of their employees (here’s the ugly word again). And finally, what about the damage to a company’s reputation if the media starts talking about your organization in relation to the P-word?

I love this article because it starts with understanding the needs of recruiters/sourcers, adopts the usual careful approach of a lawyer with some warnings, explains the legal situation and options in a way that even I could understand (at least I think so…) and then makes you want to read part 2 😉

And now for some great stuff in English:

Social Media Etiqutte? Try Real Life!

I don’t like it when “online” is mentioned as opposed to the so-called “real-life”. I think my bubble from CERN’s #CRSS2013 says it all 😉

But Maebellyne Ventura’s blog post “Everything I need to know about social media etiquette I learned from…real life!” is excellent. I especially love her examples. Am I the only one who sometimes behaves like a real jerk online and would never – EVER! – behave like this when meeting people in person?

Good read, don’t miss it!

Pinterest For Recruiting

Raminta Kaleinikaite (check her out on LinkedIn), one of the great people working at Joberate, published an excellent Prezi presentation about Pinterest’s potential for recruitment.

And yes, once again I feel the need to add the usual disclaimer that I tend to qualify many things as cool, awesome, fantastic, excellent, etc. But would I write about things that I’m not truly passionate about? I’ll let you be the judge of it 😉

I’ll link to the prezi in a minute, but in order to close this article’s circle about international (and non-English) stuff, Christoph Athanas (@CAthanas) wrote about and even highly recommended Raminta’s presentation on his blog

And linking back (literally, not as in “a href”) to the virtual vs real-life topic and my previously mentioned CERN bubble, I informed Raminta on Twitter about Christoph’s article.

 Raminta Athanas prezi Pinterest

I thought this was really cool, because after being “virtually” in touch with Christoph for some time, I finally met him at last year’s #SMRC in Zurich and I also had the chance to meet Raminta “IRL” at #TruLondon in March.

And here’s the prezi:

Dirty IKEA Furniture

And now for the big finish of this edition of Shiny Web Stuff: IKEA’s table sex!

It’s actually quite simple:

A Swiss guy called Kevin Kyburz  (Stephen Colbert would probably say: “If that’s his real name”) posted an innocent (well, sort of…) tweet to the IKEA Switzerland Twitter account. Okay, he admits that he might have been a bit intoxicated when he came up with the tweet and, maybe even worse, had been browsing the IKEA website beforehand.

So before we get to the really juicy stuff (we’re almost there), imagine how the Marketing and/or Legal department at your company might react to this…

The tweet that started it all said:

I just saw that the IKEA desk can only sustain 50 kg, where should the other 20 kg go while humping?

Okay, I admit that I don’t really know how to translate “voegeln”, but “humping” sounded a bit less dirty than “shagging”. The original tweet in German said:

Ich habe grade gesehen das der IKEA Schreibtisch nur 50 kg tragen kann, wo sollen die anderen ca. 20 kg beim Vögeln hin?

The really cool thing is that IKEA (@IKEA_CH) didn’t only reply, but they totally played along!

They replied by saying that they didn’t know Kevin’s partner, but that they could provide tables supporting up to 80 kg. Of course, Kevin checked the IKEA website, complained about the price for such a table, then IKEA argued that such a table provided workspaces for up to four people, then they got into a discussion about multiple girlfriends, the need for additional bedroom furniture in order to accommodate them all, a little misunderstanding, a request for a quote (implied: with discount). And so on…

Here is Kevin’s blog post about the IKEA 50/80 kg table incident. including screenshots of the exchange on Twitter.

That’s it for the 2nd installment of my Shiny Web Stuff Series.

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